Visual Language: "Business Card"

Published October 20, 2017

What I learned this week:

  1. It is hard to make a business card when you don’t know what business you are in.

  2. Illustrator is an equally powerful and difficult piece of software.

  3. Styles are a lot easier to copy / steal / borrow than to create from scratch.

I began the task of making my ‘business’ card by writing out a number of my more endearing professional qualities – character traits and interpersonal skills which have felt valuable to me as a creative team member.  With this list on paper, however, I realized that I didn’t have a good process of turning this list into something visual. How do I visually represent any of a number of complex soft and hard skills which feel employable? Do I really want to represent ‘employability’ with my business card or something else entirely? I have managed to stay employed for the past five years without a business card, so what purpose might it serve in this next phase of my life: professionally or personally?

After some thought, I realized that I wanted something silly and clever — personality traits which I don’t often show in my resume, website, or when first meeting someone. Eventually, I came up with the following: